Evolve CPG Podcast Interview with ZEGO’s Colleen Kavanagh

Last Updated on April 27, 2022 by Colleen

Join Colleen and Evolve CPG founder Gage Mitchell as they talk about food and politics and how consumers must drive the change to a cleaner food system.

From the Podcast Recap at EvolveCPG.com

“The general trend towards healthier living and better information about nutrition has many layers, with one of the main tenets being an increase in transparency from food brands about the ingredients used and their sources. 

Today we are joined by Colleen Kavanagh, the CEO and Co-Founder of ZEGO Foods, to talk about how the company is enabling its customers to live healthy and fulfilling lives, and supporting achievement on multiple levels. 

Colleen shares some of her personal journey with nutrition and how this led into her career, the important shifts in the industry in recent years, how public policy fits into the picture, and the central theme of transparency at ZEGO! So, for a great check-in on the present and future of the world of healthy foods, be sure to listen in with and see what Colleen has to say!’

Key Points From This Episode:

  • How customer action can quickly impact the industry and make a meaningful change!
  • Advice from Colleen around the legalities of going to market and a safe marketing plan.
  • Colleen’s background and how her own celiac disease diagnosis led her getting into nutrition.
  • ZEGO Foods’ process to becoming a B-Corporation and the processes around certification.
  • Pesticides and diseases; the research that has illuminated the dangers of what we consume.
  • The launch of ZEGO Foods and how Colleen formulated the vision for the company.
  • Concerns about safety and assurances related to allergies and ingredients lists.
  • The centrality of the testing process at ZEGO Foods and bringing these practices up to speed.
  • Information on A Better Course, Colleen’s school nutrition program!
  • Thinking about the next few years at ZEGO; the two current goals of the company.
  • How local work in San Francisco deeply impacted Colleen’s philosophy.
Gage Mitchell
Gage Mitchell

Founder & Host of Evolve CPG, an online community and podcast for purpose-driven leaders of sustainable consumer packaged goods brands actively pursuing better products, better brands, and better leadership. Gage is a leader and connector in the clean food movement.

Did you know winter wheat is planted in the fall and meant to stay dormant until spring?

Colleen is out in the fields in Montana where unusually warm winter temperatures are changing how farmers think about timing and risk. She explains whatโ€™s happeningโ€”and why the weather mattersโ€”in todayโ€™s video.

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โค๏ธ Love Your Heart This Valentineโ€™s Day โค๏ธ

February is American Heart Month, a national observance since 1964 dedicated to raising awareness about cardiovascular disease (CVD)โ€”the #1 killer in the U.S. Itโ€™s a time to focus on heart-healthy habits like nourishing food, movement, stress management, and regular health check-ins.

One simple way to care for your heart? Start with breakfast.
Oatmeal is a heart-healthy whole grain backed by decades of researchโ€”and recognized by the FDA since 1997 for its cholesterol-lowering benefits.

๐Ÿ’— How oatmeal supports heart health:

Lowers LDL (โ€œbadโ€) cholesterol thanks to soluble fiber called beta-glucan

Reduces heart disease risk by helping keep arteries clearer

Supports steady blood sugar levels, important for metabolic and heart health

Helps with weight management by keeping you fuller longer

Provides antioxidants with anti-inflammatory benefits

๐Ÿ’ก Heart-healthy oatmeal tips:

Choose whole oats like rolled or steel-cut

Top with fruit, seeds, or nuts instead of added sugars

Make it a regular habit. Daily oats can lead to meaningful cholesterol reductions in just weeks

This Valentineโ€™s Day, whether youโ€™re caring for yourself or someone you love, remember:
Supporting heart health doesnโ€™t have to be complicated -whole foods go a long way.โค๏ธ๐Ÿฅฃ

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Big news! ๐ŸŽ‰ Our Organic & Gluten-Free Regenerative Certifiedยฎ Old Fashioned Rolled Oats have officially landed at Gelsonโ€™s.

These oats do more than fuel your mornings, they help our farms thrive by rebuilding soil health. ๐ŸŒฑ

Plus, theyโ€™re Purity Verified for heavy metals, glyphosate, and 500+ toxins, so you can feel good about every bowl.

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๐ŸŒฑ Why regenerative and why U.S. farmers

In this video, our CEO & founder Colleen Kavanagh shares why regenerative oats mattered to her and why it was important that the benefits stayed here in the U.S.

As regenerative practices gained attention, Colleen wanted to make sure American farmers were the ones being supported and rewarded for nurturing the soil and restoring the land.

๐ŸŽฅ Hear Colleen share why this commitment has guided our regenerative work from the start.

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Healthy soil isnโ€™t just about climate metricsโ€”itโ€™s about people.

At the 2025 ASBN Business, Policy and Purpose Conference, Nick Beck highlighted how soil health intersects with rural prosperity, local decision-making, and civic engagement.

When sustainability is embedded in community and culture, it has the power to last. Thatโ€™s the kind of food system we believe is worth working toward.

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Weโ€™re thrilled to be heading to Denver for the #KeHESummer Show!โ 
From February 4โ€“5, weโ€™ll be showcasing our products, connecting with industry partners, and sharing whatโ€™s new.โ 
โ 
๐Ÿ“ Visit us at Booth #257โ 
โ 
Looking forward to great conversations and meaningful connections throughout the show.

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โฐ Last Chance! Our Month of Clean Breakfast Giveaway Ends Soon!

Donโ€™t miss your chance to win a ZEGO breakfast bundle and enjoy a month of clean, thoughtfully sourced breakfast.

Transparency isnโ€™t just a January theme - itโ€™s what we do every day. This month, weโ€™re highlighting it to show how much it matters in the foods we make.

To enter, comment on the original giveaway post:
1๏ธโƒฃ Like that post โค๏ธ
2๏ธโƒฃ Follow @zegofoods
3๏ธโƒฃ Tag a friend who loves a healthy breakfast (each comment = extra entry!)

Must be 18+ and a U.S. resident. This giveaway is not affiliated with Instagram. Winners will only be contacted by the @zegofoods account โ€” please donโ€™t share personal information with any other page.

โœ… Hurryโ€”get your entries in on the original post before time runs out! Winner will be contacted via DM after 2/2.

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GIVEAWAY ๐ŸŽ‰ A Month of Clean Breakfast
Transparency isnโ€™t just a trend - itโ€™s something we live by every day. This January, weโ€™re highlighting it to kick off the new year and show how much it matters in the foods we make.
Weโ€™re celebrating by giving one winner a month of clean breakfast with a ZEGO bundle, made with thoughtfully sourced ingredients and transparency from seed to bowl.
To enter (1/29โ€“1/31):
1๏ธโƒฃ Like this post โค๏ธ
2๏ธโƒฃ Follow @zegofoods
3๏ธโƒฃ Tag a friend who loves a healthy breakfast (each comment = extra entry!)
Must be 18+ and a U.S. resident to enter. This giveaway is not affiliated with Instagram. Winners will only be contacted by the @zegofoods account โ€” please donโ€™t share personal information with any other page.
Winner will be contacted via DM after 2/2.

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Next stop: #KeHeSummerShow โœจ

๐Ÿ“ Feb 4โ€“5
๐Ÿ“ Booth #257

Come say hello and discover how simple, carefully sourced ingredients can also be seriously delicious. Weโ€™d love to connect!

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๐ŸŒพFibermaxxing - What is it? Should I be fibermaxxing?

What is fibermaxxing? Itโ€™s a social media trend all about trying to meet and exceed the recommended daily value of fiber in your diet.

๐Ÿ’šWe think this is a great idea, because most people donโ€™t get enough fiber in their diet! High fiber foods, like fruits and vegetables, seeds and legumes - and even oats - can help your GI system work itโ€™s best and it can help you feel fuller longer!

๐ŸฅฃFocus on natural, nutrient dense foods over supplements. Women need about 25-28 grams of fiber daily. Thankfully our ZEGO oat products have 4-5 grams of dietary fiber per 1/3 cup serving! Starting your day with a bowl of ZEGO oats is a great way to add fiber to your diet.โœจ

But a word of warning, if you donโ€™t really eat a lot of fiber now - take it slow! If you add a ton of fiber in your diet all at once, you might have some unexpected negative side effects - bloating, gas, constipation, etc.

If you have any questions about how you can increase your fiber, or FIBERMAXX, consult a registered dietitian or your gastroenterologist!

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What happens when one chemical is removed from farming?

In this video, ZEGO founder and CEO Colleen Kavanagh shares why that question matters more than most labels suggest and why transparency requires looking at the full system.

Press play to hear her perspective.

What questions do you wish food labels answered more clearly?

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Winter Fancy Faire has officially wrapped, and weโ€™re heading home feeling energized. โœจโ 
Connecting with retailers, partners, and fellow food lovers who care deeply about transparency, quality, and delicious food is always a reminder of why we do this work. Thank you for such a great show. ๐Ÿค

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We hear this often: people stop eating oats not because they want to, but because they canโ€™t be sure theyโ€™re safe.

Transparency means more than a label. It means showing how food is grown, handled, and testedโ€”so people can make informed decisions, especially those living with celiac disease.

Throughout January, weโ€™ll be sharing a closer look at our transparency process and the steps we take to ensure our foods are truly safe because transparency isn't an extra; it's essential.

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Weโ€™re heading to sunny San Diego โ˜€๏ธ๐ŸŒด

ZEGO will be at Winter Fancy Food Show January 11-13, and weโ€™d love to see you there!
๐Ÿ“ Booth #2011

Stop by to connect with our team, learn more about our farmer-first approach, and explore whatโ€™s new.

If youโ€™re attending, be sure to swing by and say hello! ๐Ÿ‘‹๐ŸŒพ

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Transparency shouldnโ€™t be optional. It should be the standard.
In this clip, our founder & CEO Colleen Kavanagh shares why ZEGO is committed to raising the bar for food transparency. From expanded testing to full access to results through QR codes on every package, we believe people deserve to know exactly whatโ€™s in their food and whatโ€™s not.
With growing concerns around contamination and heavy metals, access to clear, honest information matters more than ever. Because when people have access to real information, they can make choices that truly support their health and their families. ๐Ÿ’š

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